With the mass adoption of smart phones the decline in price of digital cameras, the amount of quality photos has increased dramatically.
There isn’t any excuse anymore to not have beautiful photos on your realtor website.
This blog post will show you how to find a great high resolution photo, perform a color overlay and add text to an image and show how to rename the photo so that it’s local SEO ready.
What Are Free Image Websites For Realtors?
The two best websites for free images are Unsplash and Pixabay.
Both are open source communities that allow you to download the images and use them at your discretion.
To download an image from Unsplash go to their homepage – https://unsplash.com/
Click the search bar and type a keyword relative to the image you want. Today we did “home”.
Next click on the image you want and then click the “download free” button.
The image you have just downloaded will be saved into your downloads folder.
To download an image from Pixabay go to their homepage – https://pixabay.com/
Search a relevant keyword. Again we will use “home”.
Once you find an image your like click the “free download” button.
Select the 1920X1279 option to download the image from Pixabay without having to create an account.
How To Apply A Color Overlay And Add Text To A Real Estate Photo
Next we’re going to use Pizap to add text and create a color overlay.
Here’s our starting image.
Here’s it edited.
To begin go to – https://www.pizap.com/
Click the “Edit a photo” button
Select the “New piZap” option
For photo source click computer.
Select the image we just downloaded.
Next click the “Text” icon.
Click “Add Text”.
For font type we are going to select “Big Bold Fonts” and then select “Bebas Neue”.
Next we’ll select the “Basic” icon.
Then we’re going to edit “Brightness” and move the slider 25% to the left.
Fin. Your image now has a gradient overlay and text layed on top.
How To Name Real Estate Images Properly For Local SEO
When naming images you are going to post online it’s very important to name them with the keywords relative to your business.
For our example we are going to assume you are XYZ Realty Group and you wrote a blog post about the best places to live in Boise.
When naming our image, we want the title to be “the best places to live in boise 2017 xyz realty group.jpg”
What this does is tell Google more about what the image/blog post is about and with naming conventions like this is makes it more likely you will rank for those keywords.
If you have any questions comment below : )